Why wouldn't you blog, well first of all it’s free and it’s one of the quickest ways to promote you and your business.
What should I say? Well it’s a great way to let visitors know what you are doing and thinking, you need to think of it as is a diary that you keep online, its just everyone can see it so be careful what you say and who you say it about.
As a creative company I find it a great way to keep clients and potential clients up to speed on what’s happening, not only in the studio, but in the creative world in general.
So what you waiting for?